An executor delivers tasks. A partner answers for the number.
We take part in reading cash, targets and sales capacity. The plan starts from your financial result, not from a service package.
B2B marketing agency with its own AI lab
More cash flow with marketing and sales running as one revenue engine.
We are a B2B marketing agency that structures data, process and AI so you can forecast pipeline, control CAC and prove the ROI of every real invested in acquisition.
Free for qualified companies. No contract.
- CAC
- MRR
- LTV
- RevOps
- ICP
Hover over the funnel stages
Stage 1 of 4
Brands we have worked with
How we work
We are not an executor. We are a partner in your core.
We step into your operation, read your market and design the revenue engine together with the decision makers.
Market intelligence
ICP, competition, buying cycle and channels read with data before any media budget.
Same table, same goal
Marketing and sales with an agreed follow-up SLA, qualification criteria and attribution.
One engine, not two teams
Marketing without a clear handoff to sales creates leads nobody converts. That is why the scope starts with the full funnel, not the top.
Marketing
MQL
SQL
Revenue
Our own AI lab
Before we recommend a tool, we test it in our own operation.
The lab is proof of the promise: it cuts stack cost, produces documented methodology and trains your team to operate on its own.
Lower stack cost
Automations and agents built and validated in the lab replace overlapping licenses. You pay for what generates revenue.
BeforeEmail toolLead toolReporting toolAutomation tool
AfterLean stackLab agents
Proprietary methodology
Tested playbooks, ready to adapt to your ICP.
Team training
- Documented process
- Prompts and routines
- Day-to-day autonomy
AI only multiplies results when the data is clean.
That is why the work starts with the foundation: an organized CRM, a mapped funnel and reliable attribution. Then AI comes in where there is return.
Offer architecture
Three layers, one continuous path.
You start risk free, move into operation and keep the edge with the lab. Each layer feeds the next.
Data-Driven Commercial Diagnostic
A map of your funnel, CAC, stack and the 3 cash levers. You leave with priorities, numbers and a 90-day plan.
- Conversion by funnel stage
- CAC and payback by channel
- Map of the 3 cash levers
Operations retainer
We execute the plan: data, process, media, RevOps and AI, with a results ritual and pipeline targets per period.
- Reliable data and attribution
- Media, prospecting and RevOps
- Monthly results ritual
Continuous evolution lab
New tests, agents and automations from the lab flow into your operation continuously, without reinventing the stack.
- New agents and automations
- Tests with your ICP
- Training and documentation
Prefer consulting to an agency?
Do not want to outsource the operation? Hire the mind that designs your cash flow.
With Carratu Consulting you get a diagnostic, a revenue plan and follow-up from the people accountable for the number, without handing execution to an outside team.
- CAC, payback and funnel analysis with your data
- Revenue plan with targets and priorities
- Your team executes, we steer
- Investment decisions based on numbers
Entry offer
Data-Driven Commercial Diagnostic
An objective read of where your operation is leaking cash, with numbers, priorities and what to do first.
- End-to-end funnelConversion by stage, from MQL to customer, and where leads die.
- CAC and paybackReal acquisition cost by channel and its relation to LTV.
- Stack and dataTools, integrations and CRM data quality.
- Map of the 3 cash leversThe three fronts with the highest short-term revenue impact.
Case to take to the board
The diagnostic requires no commitment. In exchange for one alignment meeting, your CEO gets the map of where cash leaks and the cost of keeping the funnel as it is.
- 1You
- 2Operation
- 3Confirm
Request your diagnostic
Three quick steps and we will get back to schedule it.
Credibility
Market experience, distributed operation.
25+
years in marketing, sales and technology.
2
offices.
FlorianópolisNatal
100%
remote delivery across Brazil and Latin America.
Blog Carratu
Latest articles on growth, sales and AI.
Articles are published in Portuguese.
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Next step
Find out where your operation is leaking cash.
A free diagnostic, with numbers from your funnel, so you can decide your next investment with data.
Book your free Commercial DiagnosticSuccess stories
See who has already grown with Carratu.
Videos are in Portuguese.
Client TNS
Inbound Marketing case study
Client BRZ
Inbound Marketing consulting and planning case study
Client Tron